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A bullet runs anywhere in the spread with that skittery side to side S-turn. An invert runs straighter, pops, smokes, and stays down longer. Here is how I choose between them, and where the cut face fits in.
Hawaiian fishing lures evolved in some of the most challenging and productive pelagic waters on the planet. What works in the Atlantic or Gulf doesn't necessarily translate to the deep blue off Kona or the FADs outside Honolulu.
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